The only thing worse than being talked about is not being talked about.
Make it simple. Make it memorable. Make it inviting to look at. Make it fun to read.
Stopping advertising to save money is like stopping your watch to save time.
Advertising is the price you pay for having an unremarkable product or service.
Nobody reads ads. People read what interests them. Sometimes it's an ad.
The best advertising is done by satisfied customers.
In advertising, not to be different is virtually suicidal.
The problem with the rat race is that even if you win, you're still a rat.
You can't sell anything if you can't tell anything.