Social media is the ultimate equalizer. It gives a voice and a platform to anyone willing to engage.
Social media is not just a spoke on the wheel of marketing. It's becoming the way the entire wheel turns.
We don't have a choice on whether we do social media; the question is how well we do it.

Social media is changing the way we communicate and connect. It's not a trend, it's a revolution.

Social media is not a one-size-fits-all. You have to listen to your audience and give them what they want.
We live in a society where social media determines what's relevant. Your life is a tweet, so make sure it's worth following.